Effective communication is critical to providing sound rationale when working with state advisory boards, consultants, legislators, and grassroots initiatives. Stories bring a human face to issues and engage the audience in a way that written narrative cannot do. Strategic sharing is a framework of storytelling that supports the storyteller and ensures safe and impactful communication.
Join us for this collaborative workshop that will share the framework of strategic sharing and resources for implementing the narrative for justification in the daily work of supporting voices of lived experience and better funding for state systems and services. Participants will learn how to craft and deliver strategic narratives that highlight their program’s successes, demonstrate its value, and persuade key stakeholders, including policymakers and funders, of the need for continued or increased support.
The learner will:
Articulate the history of storytelling, and the value of messaging in systems design, advocacy and other decision-making venues
Recognize the primary modes of methodologies of effective strategic sharing including storytelling, photovoice, and social media.
Define and utilize the "choose, connect, claim" strategy to successfully craft a three-paragraph strategic story
Practice these strategies to develop skills necessary to effectively support impactful communication
Practice adapting narrative for different stakeholders, including legislators, community leaders, and private funders, to align with specific concerns and priorities.
Build confidence through practice in presenting stories to diverse audiences, increasing chances of securing funding and support.
Who Should Attend?
Survivors, state brain injury leaders, state brain injury affiliates and advocates, state advisory council members, and other state program partners.
Cost
$50 members
$75 nonmembers
Proceeds will be shared between NASHIA and BIAA.
Certificate/CEs
General attendance certificate or Social Work CEs are included in the cost.
Presenters
Amanda Tower (she/her) brings over a decade of experience working in the public and non-profit sectors. Throughout her career, Amanda has brought a passion for education and a dedication to bringing together diverse groups of partners to promote positive change in communities. Amanda received a B.A. from Salem State University for Education and Political Science. When Amanda is not working, she is enjoying a good book or the great outdoors.
Denver Supinger is Brain Injury Association of American's Director of Advocacy & Government Relations. She has over a decade of experience working with local and state community organizations, nonprofits, leaders, and governments. She has worked in acclaimed roles at national nonprofits – such as the American Jewish Committee – and the Virginia General Assembly. A graduate of Virginia Commonwealth University, Denver proudly holds a B.A. in Political Science and a Master of Public Administration. Her life mission is to break down barriers to advocacy and change, and she carries this life mission to BIAA as we fight to improve the quality of life of people affected by brain injury across their lifespan through advancing prevention, awareness, research, treatment, education, and advocacy.